| Sunday, March 5 | |||
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| 9:00-9:30 | Opening General Session Patrick Sommers, SirsiDynix Chief Executive Officer Welcome & Launch |
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| Knowing Our Communities | |||
| 9:30-10:45 | Communities & Technology Lee Rainie, Director, Pew Internet and American Life Project Lee Rainie will discuss his project's current findings about how people use the Internet and related technologies. He will also discuss the profound impact ubiquitous connectivity has on the way people interact, participate in groups and communities, and the impact on libraries. |
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| 10:45-11:15 | Coffee/Networking Break | ||
| 11:15-Noon | Comparing Ourselves in an Internet Age Bob Molyneux, Chief Statistician, SirsiDynix Stephen Abram, VP, Innovation, SirsiDynix Hear about major projects to develop a North American database of library user measures and use profiles. The first iteration, the Normative Data Project (http://www.libraryndp.info), in partnership with Florida State University, is the collection of billions of user statistics for OPAC, Web and third party searches for public libraries across the U.S., which is being expanded to Canada in 2006. A further scholarly normative data project to be launched in 2006 will build a databank and analysis tool to measure the success and progress of scholarly library initiatives. Our speakers will highlight the most important trends and implications for libraries. |
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| Noon-1:15 | Lunch & Merger Muse An opportunity to discuss the morning speakers and SirsiDynix merger issues. Each table will be asked to provide a question for SirsiDynix leaders, then the discussion will be open for any other questions - requires interaction, discussion, and some agreement. |
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| Knowing Our Communities: Breakout Sessions | |||
| 1:30-2:30 | Public Library Communities
Mary Lee Kennedy, founder of the Kennedy Group and Director, Harvard Business School Library Stephen Abram, VP, Innovation, SirsiDynix This session will discuss the SirsiDynix Personas Project, a major national focus group study using mass narrative techniques and software to discover the deeper reasons for end user and librarian search and information behaviors. This session will present exciting results and learnings to use in planning for the future. |
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| 1:30-2:30 | Academic Library Communities
Alane Wilson, OCLC & Editor, 2003 OCLC Environmental Scan This session takes a look at the academic library landscape and discusses key issues and trends in this community. Discussion will include how academic librarians can influence students' Web-based information choices and the use of information and learning commons. |
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| 2.30-3:00 | Networking Break | ||
| 3:00-4:30 | Inspiring Our Communities
Deborah Jacobs, City Librarian, Seattle Public Library Theresa M. Fredericka, Executive Director, INFOhio Mary Lee Kennedy, Director, Harvard Business School Library Lessons learned and discussions from those who have inspired communities will give you lots of ideas and strategies for inspiring your communities. Deborah Jacobs will talk about Seattle's "Libraries For All" building program, a $196.4 million library bond measure passed in 1998 and how the community has been engaged and inspired to create a dream of revitalizing Seattle through its public libraries! Theresa Fredericka will share secrets from her experience building relationships and partnerships while creating INFOhio. This is a statewide cooperative project to create an electronic network linking school libraries to academic and public libraries across the state of Ohio to provide all preK-12 students, educators, and parents with equal access to age appropriate, curriculum-related, librarian-evaluated resources. Mary Lee Kennedy will share insights and lessons learned in developing a knowledge network within a large corporate entity and an academic institution. |
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| 4:30-5:30 | Executive Networking Reception | ||
| 5.30-6.30 | Guest Keynote: Lessons from the Sea
Linda Greenlaw, Author, The Hungry Ocean One of the few women involved in the commercial fishing industry, Linda Greenlaw is perhaps the only female ever to captain a swordfishing boat, working the waters east of the Grand Banks of Newfoundland. Although Linda has been fishing commercially for more than 18 years, she has only recently gained notoriety for her part in The Perfect Storm by Sebastian Junger, in which Junger describes her as "one of the best captains, period, on the entire East Coast." Linda has skippered boats from Newfoundland to Brazil and has enjoyed a number of fisheries including harpooning and longlining for swordfish, dragging for squid, tub-trawling for halibut, and trapping lobster and crab. Presently, Linda works her own boat inshore, lobstering the water surrounding her home on Isle Au Haut, a small island off the coast of Maine. Linda Greenlaw was raised and educated in Maine. |
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| Monday, March 6 | |||
| 8:00-9:45 | SirsiDynix Product Overview Patrick Sommers, SirsiDynix Chief Executive Officer |
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| 9:45-10:15 | Networking break | ||
| Supporting Our Communities | |||
| 10:15-11:00 | Recognizing Opportunities & Building Relationships
Patricia Martin, President & Founder, LitLamp Communications Group, Inc., & Author, Made Possible By: Succeeding with Sponsorship Our communities are built on partnerships, sponsorships, and relationships with our clients, funders, suppliers, and colleague organizations. Behind every strong relationship is a clear, mutually beneficial "deal." Patricia Martin knows how to recognize opportunities and make deals, especially for libraries. Prior to founding LitLamp, she created and managed a first-of-its-kind sponsorship marketing division for the American Library Association, where she worked with Fortune 100 companies on national campaigns, generating over $6M in new revenues in 18 months. In 1994, she partnered with Microsoft to build the blueprint for what is now the Gates Library Foundation. Patricia explores the key elements needed to develop deals that will reap revenue quickly, as well as the three important marketing trends the Fortune 500 know and are acting upon and what these trends mean for libraries. Hear her creative ideas for generating revenue to help fund our community activities. |
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| 11:00-12:15 | Networking & Influencing Action
Donna Scheeder, Law Library of Congress Ken Roberts, CEO, Hamilton Public Library Ernie Ingles, Vice-Provost, University of Alberta While networking can be fun, it does have a purpose: Gain influence by putting people and ideas together to get the right things done. How do networkers maximize their influence? Learn network-building strategies that also build trust. Couple that with knowledge on how to understand and influence the decision-making process and you are "the influential networker." Filled with useful examples, this session provides proven techniques for getting things done. |
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| 12:15-1:30 | Executive Lunch | ||
| Engaging Our Communities | |||
| 1:30-2:30 |
Jenny Levine, The Shifted Librarian Aaron Schmidt, Thomas Ford Memorial Library Using new technologies, such as Weblogs and instant messaging, can have an immediate effect on your community and its relationship to your library and its services. Our speakers share the impact of these technologies in all types of libraries and supply many ideas for use in your communities. |
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| Shaping Our Communities | |||
| 2:30-3:30 | Search Engine Lessons: Trends & Ideas
Chris Sherman, Associate Editor, Search Engine Watch Our expert on search engines, Chris Sherman, provides a unique perspective on lessons that we can learn from search engines with respect to the future directions of search, information discovery and mining, as well as the next generation of information consumers. In addition to sharing the new features of searching in the local community that can be immediately applied to our communities, Sherman will provide solid tips and ideas for going beyond our usual community activities. |
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| 3:30-3:45 | Networking break | ||
| 3:45-4:30 | Bringing it All Together & Sparking Ideas for Our Communities!
Stephen Abram, VP, Innovation, SirsiDynix The Executive Track will end with interactive knowledge sharing, a conference debrief, and a facilitated discussion of questions/ideas/themes from the networking discussions and speakers. Also included will be highlights of community relevant products such as portals, rooms, and user-driven services. |
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